Skip to inventory features
Dealer Shock

Inventory Management

Every vehicle.
More possibility.

From its first photo to its next owner. Bring your inventory, listings, and vehicle marketing together in one place.

Less repeat work. More room to move your inventory.

Every vehicle, in view.One workspace. Ready for what’s next.
Your inventory. Connected.

An illustration of your inventory workspace.

Get vehicles online faster Give every listing more to say Keep your inventory connected

Detailed VIN decoding

One VIN.
More of the details.

Build a more complete listing from the start. Detailed VIN decoding brings vehicle information into your inventory, giving your team more to work with and less to enter by hand.

Enter a VIN or scan its barcode with your phone. Review the decoded details, add what makes that vehicle stand out, and get it ready for shoppers.

  • Detailed vehicle information from a VIN
  • Scan VIN barcodes right from your phone
  • Less manual entry for your team

Image overlays

Your vehicles.
Your signature.

Give every new arrival a look that belongs to your dealership. Custom photo overlays bring your logo, colors, and personality into every inventory image.

From your website to the places you advertise, your vehicles carry a consistent, recognizable brand wherever shoppers find them.

Photo overlays, made for your dealership.

AI vehicle descriptions

The details are in.
The words come next.

Turn the information behind each vehicle into a description that gives shoppers a reason to look closer. AI brings its features, comfort, and character into focus.

Your photos and vehicle details come together with a thoughtful introduction, without making your team start from a blank page for every arrival.

AI vehicle descriptions, built from your inventory.

Inventory syndication

Ready for your site.
And everywhere else.

A complete listing deserves to be seen. Sync your vehicles to the marketplaces and advertising providers you use, with your inventory managed in one place.

Keep photos, descriptions, and vehicle information moving together so your team can spend less time maintaining the same listing in different places.

Export inventory to any provider.

Automatic social posting

New on your lot.
Next in their feed.

Keep your latest arrival in the conversation. AI-generated social posts turn your branded vehicle photos and listing details into something worth sharing.

Give each vehicle its moment on Facebook and Instagram while your team stays focused on the shoppers coming through your door.

  • Put fresh inventory in the spotlight
  • Give each arrival its own caption
  • Keep showing up without another daily task

Vehicle insights

See what happens
after it goes live.

Follow the interest in each vehicle on your website. Views show what gets noticed. Saves show what makes the shortlist. Submissions show where interest turns into a conversation.

Bring that activity back to the inventory you manage, so your team can see which vehicles are catching shoppers’ attention.

The attention behind each individual vehicle.

Inventory imports

Already stocked?
Bring it with you.

Keep stocking vehicles in the system your team already knows. We sync that inventory into Dealer Shock, so you don’t have to rebuild your listings or change the way you work.

As your inventory changes, your connection keeps it moving. Your existing tools keep doing their job, and Dealer Shock gives every vehicle more possibilities.

Your existing system. One ongoing connection.
Choosing an inventory provider

Window stickers & marketing printables

From the screen
to the showroom.

Put the right vehicle information in a shopper’s hands. Window stickers and marketing printables help you present your inventory wherever the conversation happens.

Bring a clear, professional look to the vehicles on your lot and the materials your team shares.

  • Window stickers with the details that matter
  • Marketing materials for your inventory
  • A consistent presentation, online and on the lot
PrintablesExample documents
Your dealershipWindow Sticker
2025 Kia K4GT-Line TurboExample stock #R2147
Engine
1.6L turbo
Drive
FWD
Power
190 hp
Transmission
8-speed auto
Turbocharged5 seats4-door sedan
Illustrative retail price$28,900
Featured Arrival2025 Kia K4 GT-Line Turbo

Turbocharged sedan / 190 hp

$28,900

A little more
about your inventory.

From first arrival
to the next opportunity.

Can I bring in inventory from my current provider?

Yes. Dealer Shock can import inventory from any provider and export it to the providers you use. Your team can keep its listings connected without starting from scratch or maintaining every destination by hand.

Do I need a separate barcode scanner?

No. Scan a vehicle’s VIN barcode with your phone. Detailed VIN decoding helps fill in vehicle details, so you can spend less time typing and more time getting your next arrival ready.

Are descriptions and social posts part of inventory management?

Yes. Your vehicle information is the starting point for AI vehicle descriptions and automatic social posts. They help turn a new arrival into a listing shoppers can understand and a vehicle worth sharing.

Can my inventory photos match my dealership’s brand?

Yes. We create custom photo overlays for your dealership, helping your inventory images carry a consistent, recognizable look. Window stickers and marketing printables give you more ways to present your vehicles.

What can I see about an individual vehicle’s performance?

You can see the views, saves, and submissions a vehicle receives on your website. That gives your team a clearer picture of which vehicles are getting attention and where shoppers are taking the next step.

Give every vehicle
a stronger start.

One place to manage your inventory.
More ways to make it work for your dealership.